BrandKraft is a strategy consultancy specialising in business, brand and innovation in Asia.
We are the business advisory that looks at each challenge from a strategic perspective and delivers hands-on practical answers.
Crafting powerful businesses and brands in Asia
This is what clients ask us
We find solutions for clients' strategic questions
“We need more big instead of just incremental innovations in our business. How can we get there?”
“Do I and how do I reposition my brand to attract new customers?”
“We have added so many new brands to our portfolio that it is now a bit inconsistent and confusing for outsiders. Can you help?”
“We plan to enter a new country. What’s the best strategy for growth for this new market?”
“The global team doesn’t understand our market. How do I get my local and global team all to work in the same direction?”
“How much digital presence should I have for my brand?”
“I am not sure if we have the best team. Are my marketers good enough?”
BrandKraft is a collective of senior business professionals. We are spurred by your most challenging business problems and apply our structured approach and proven frameworks to find the solutions that drive business growth.
Why clients like to work with us
The Asian A-Team for your business success
Best skilled team
For each project anew BrandKraft matches the most apt senior subject matter expert from our network with the skills and experience needed to deliver a solid and successful project.
Asia Focus
Our background and expertise lies in understanding Asia, its diverse cultures, industries and consumers and being well versed of how brands and businesses are built in the East and West.
Co-Creation
Our style is to work alongside our clients using our brimming toolkit of frameworks and exercises to harness category and consumer knowledge of the client to consequently arrive at deep insights and drivers that ultimately shape the strategies of how to go forward.
We've worked with some of the biggest brands
